Rocking Out (Campaign example)

By Phil Moore

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Rock music is a genre of popular music that originated as “rock and roll” in 1950s America and developed into a range of different styles in the 1960s and later, particularly in the United Kingdom and the United States.

It has its roots in 1940s’ and 1950s’ rock and roll, itself heavily influenced by rhythm and blues and country music. Rock music also drew strongly on a number of other genres such as blues and folk, and incorporated influences from jazz, classical and other musical sources.

Musically, rock has centered around the electric guitar, usually as part of a rock group with bass guitar and drums. Typically, rock is song-based music usually with a 4/4 time signature utilizing a verse-chorus form, but the genre has become extremely diverse and common musical characteristics are difficult to define.

Like pop music, lyrics often stress romantic love but also address a wide variety of other themes that are frequently social or political in emphasis. The dominance of rock by white, male musicians has been seen as one of the key factors shaping the themes explored in rock music. Rock places a higher degree of emphasis on musicianship, live performance, and an ideology of authenticity than pop music.

By the late 1960s, referred to as the “golden age” or “classic rock” period, a number of distinct rock music sub-genres had emerged, including hybrids like blues rock, folk rock, country rock, and jazz-rock fusion, many of which contributed to the development of psychedelic rock influenced by the counter-cultural psychedelic scene. New genres that emerged from this scene included progressive rock, which extended the artistic elements; glam rock, which highlighted showmanship and visual style; and the diverse and enduring major sub-genre of heavy metal, which emphasized volume, power, and speed.

In the second half of the 1970s, punk rock both intensified and reacted against some of these trends to produce a raw, energetic form of music characterized by overt political and social critiques. Punk was an influence into the 1980s on the subsequent development of other sub-genres, including New Wave, post-punk and eventually the alternative rock movement. From the 1990s alternative rock began to dominate rock music and break through into the mainstream in the form of grunge, Britpop, and indie rock. Further fusion sub-genres have since emerged, including pop punk, rap rock, and rap metal, as well as conscious attempts to revisit rock’s history, including the garage rock/post-punk and synthpop revivals at the beginning of the new millennium.

Rock music has also embodied and served as the vehicle for cultural and social movements, leading to major sub-cultures including mods and rockers in the UK and the hippie counterculture that spread out from San Francisco in the US in the 1960s. Similarly, 1970s punk culture spawned the visually distinctive goth and emo subcultures. Inheriting the folk tradition of the protest song, rock music has been associated with political activism as well as changes in social attitudes to race, sex and drug use, and is often seen as an expression of youth revolt against adult consumerism and conformity.

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    Get one of these amazing doohickeys at this low price and fund this campaign so we can continue to create great doohickeys.

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    Get the same amazing same doohickeys as listed above, with one awesome addition: we'll throw in two more doohickeys just cos we like you and and we'll even sign it personally as a sign of gratitude.

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    A custom batch of doohickeys made to order, with your choice of color and a custom label printed on the doohickey. Great for all your gift-giving needs!

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    A 2-day intensive adventure for 2! A chance of a lifetime for you and a friend to come and watch the doohickeys being created right in front of your eyes. This is a amazing one of a kind reward to our crowd funding partners.